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6 Best Feminine WordPress Themes for Women 2017

Are you looking for beautiful feminine WordPress themes! What are Feminine WordPress Themes? Everything you need for a beautiful theme, Feminine WordPress theme is a complete feminine theme that is suitable for a wide range of niches that includes – fashion, lifestyle, food, travel, beauty, mommy blogger. Women business owners, creatives, and female bloggers make up a huge part of the blogosphere today, “This theme is for Women” Yes! Feminine is female orientated WordPress themes. Where Is The Best Feminine WordPress Themes? Anyway, on with the show… Here is my top 6 Feminine WordPress Themes, Every Women’s Fashion Blogger Should Use! 60%
$4.99 Coupon HostGator Up to 60% OFF + $4.99  SEOOFBLOG2017 Get 60% OFF Select Domains + Domains for $4.99/mo! Expires on: 2017-10-01 (1) The Essence – A Responsive WordPress Blog ThemeThe Essence is a responsive WordPress theme, packed with useful features such as – featured slider, Instagram photos, MeridianStyler, multiple homepage layouts and more.  Th…
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Marketing Day: Gartner releases first Magic Quadrant, IAB Tech Labs launch blockchain-analysis & more

Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web.From Marketing Land:Report: Smart speaker ownership driving voice adoption on smartphones
Jul 20, 2018 by Greg Sterling
But 38% also said they bought a smart speaker ‘to reduce screen time’.Planning to make a video ad or other video asset? 3 things to consider
Jul 20, 2018 by Jacob Baadsgaard
Before you start shooting video, or even writing a script, contributor Jacob Baadsgaard recommends you ask yourself these key questions.Gartner releases first Magic Quadrant on mobile marketing platforms
Jul 20, 2018 by Barry Levine
Mobile-only platforms take most of the top places, above Salesforce and Oracle.IAB Tech Labs launches blockchain-analysis pilot program
Jul 20, 2018 by Barry Levine
The effort will examine blockchain projects by member organizations, resulting in a white paper that separates wheat from chaff.Recent Headlines From MarTech Today, Our Sister Site Ded…

Report: Smart speaker ownership driving voice adoption on smartphones

NPR and Edison Research have released a new “smart audio” report. It’s the third installment of research that began in 2017, intended to investigate device adoption and evolving consumer interaction with smart speakers.Extrapolating from a sample of just over 900 respondents, the report asserts that 18 percent of all Americans now own a smart speaker, representing a projected total of roughly 43 million. This number may underestimate total US smart speaker ownership, which may be closer to 50 million or more.As the chart indicates, owners fall into all age categories, though there are more who are over 25 than under. Indeed, there may be an unexplored correlation with life stage, home ownership or other life cycle variables. Owners with and without kids were split roughly equally, though there were more female than male owners (54 percent vs. 46 percent).The report segments ownership and behavior into two primary categories: “first adopters” (owners for more than a year) and “early ma…

Planning to make a video ad or other video asset? 3 things to consider

Video advertising is all the rage these days, but, as with any online advertising channel, you can’t just make an ad, run it on YouTube and expect the sales to start pouring in.All great ads start with a great advertising strategy. Video advertising is no exception.In fact, creating a video ad tends to be a lot more expensive than creating, say, a text or display ad, so the upfront risks of video advertising are even higher than they are in many other online marketing channels. Of course, the rewards can often be greater, too, as long as you take your time and make sure you create the right video ad.After all, can you really afford to invest hundreds or thousands of dollars in a video ad that doesn’t produce good results?Fortunately, if you’re thinking about making video ads, there are a few simple questions you can ask yourself that will save you from making some basic, but common, mistakes in the ad-creation process. Let’s take a look.What am I trying to achieve?Video views… watch t…

Gartner releases first Magic Quadrant on mobile marketing platforms

A key question about mobile marketing is whether marketers should employ platforms specifically designed for those devices or utilize mobile capabilities within larger, multichannel marketing clouds.Gartner’s first Magic Quadrant report on mobile marketing platforms points out the depth of mobile capabilities in mobile-only offerings, plus it notes the flexibility for a marketer who doesn’t necessarily want to make such a large commitment to one vendor. (A complimentary copy of the report is available from one of the selected vendors, Braze. Registration required.)On the other hand, although mobile-only vendors are beginning to add other channels like email and Internet of Things, the large marketing clouds offer built-in integration of mobile campaigns and data with all the other channels.In assessing 15 vendors, Gartner places five mobile-only platforms into the top category of Leaders (Braze, Urban Airship, Swrve, Localytics and Leanplum) and only one marketing cloud (IBM).[Read th…

IAB Tech Labs launches blockchain-analysis pilot program

It seems like every other day a new startup is claiming it can cure the woes of digital advertising with blockchain — while doubters point to the technology’s limitations.To help sort the wheat from the chaff so some real baking can occur, the Interactive Advertising Bureau (IAB) Tech Lab announced this week that its Blockchain Working Group is launching a pilot program.The program will look at blockchain-based, advertising-targeted projects from the Working Group’s 100+ member organizations. It will then write a white paper that attempts to point out the actual value — and possibly throw shade on the hype — of blockchain’s potential for this industry.So far, projects have been identified from Kochava Labs, FusionSeven, MetaX and Lucidity. Each includes a variety of ad tech participants, including advertisers, agencies, DSPs, publishers and exchanges.[Read the full article on MarTech Today.]The post IAB Tech Labs launches blockchain-analysis pilot program appeared first on Marketing L…

5 Smart, Interesting Keyword Research Methods For eCommerce Stores

Do you run an eCommerce website and store?Do you aim at running successful eCommerce marketing campaigns?If your answer to the questions above is in the affirmative, this article may just be the one you have been looking for all this while.Every marketing campaign starts with keywords. Why is keyword research is so important, you might wonder. Keyword research is essential because it influences your marketing efforts.Why Is Keyword Research An Important Part for your eCommerce StoreWe live in a digital world where the Internet is the most important and popular medium for reaching your audience.World’s Internet users have passed the 4 billion mark (53% penetration of the global population)….
Click To TweetTo further reiterate the Internet’s reach, the total number of people purchasing products online via eCommerce has reached the 1.77 billion-mark (23% penetration of the global population). Source: We Are SocialThe data translates to the fact that you can reach around one-fourth of the …

Factors that influence your website’s credibility

Your online website is the digital portrayal of your business. Viewers go through it with an intention of peeking into the functioning of your business and even the reputation of it.One of the most decisive factors behind your brand gaining business through its website is the credibility it holds. The potential customers will only bank upon your business website after they trust it and the people behind it. In case you are an ecommerce website or a website that deals with customers’ sensitive information, you will have to put in extra efforts to gain customers’ trust.As per the Stanford Web Credibility Research, websites become more credible by being useful and easy to access. A website’s usefulness is marked by its features, functionalities, and UI. However, the website’s ease of use is determined by the implemented web design. Hence, a lot of factors together contribute to enhancing your site’s trust score.If you are clueless and would like to make your website more credible, here i…