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Showing posts from January 15, 2014
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The Big SMX West Preview – A Virtual Tour Of What To Expect

Search Engine Land’s SMX West search marketing conference is returning to San Jose on March 11-13, 2014. We’ve got a revamped, updated agenda, and have already confirmed more than 100 world-class speakers. SMX West is a can’t-miss event for all serious marketers, whether you’re the CMO or working to implement your key campaigns on a tactical level.
Keep reading to find out why, then register now to qualify for Early Bird rates!
At SMX West you can expect invaluable content, keynotes, networking activities and conveniences for which SMX conferences are famous. With all of the rapid changes that have been occurring with search marketing, we’ve also developed a ton of new sessions to help you keep up to speed with cutting-edge knowledge, tools and techniques.
While the primary focus of SMX West is search marketing, there’s ample content for web designers and developers, social media practitioners, public relations people, traditional marketers—anyone who’s part of a team responsible for att…

Finding Free Movies on YouTube Made Easy

Use Instant Movie Search or browse the catalog by year of release

Introducing Zero Dollar Movies, a new site for movie buffs that will help you find and discover movies that are available on YouTube for free. These are full-length movies and there are no trailers or partial uploads.
The catalog includes a collection of 15,000+ movies, organized by their year of release, and new titles are getting added every day. You can find movies in English, Hindi (Bollywood) and few other regional languages.
Instant Movie Search
One of the most useful feature of Zero Dollar Movies is Instant Search – you type a word and the site will instantly bring all the matching films that are available on YouTube for free viewing. The search feature is location aware and will only show movie titles that are available in your current geographic location.
The red-green ratings bar near the video thumbnails indicate the ratio of likes to dislikes and offer a visual clue on how popular that particular movie is on YouT…

R.I.P. Keyword Data?

Search marketers of the organic kind have all but accepted that they will no longer see anything other than “[not provided]” in their Google referral data. Keeping them going was the fact that Bing and Yahoo at least shared their keyword referral data–albeit with a significantly lower market share to pull from.
Now it appears the fat lady is warming up her voice, with news that Bing has ramped up its testing of encrypted search, possibly as a means to support Yahoo’s desire to go encrypted by Q1 of this year.
Will SEOs still be able to get keyword referral data from Bing? According to a Bing spokesperson…

“At this time we are still evolving our rollout of HTTPS at Bing. As we continue to develop our implementation, we will keep the SEO/SEM community needs top of mind and balance them with consumer privacy and security concerns.”

In other words, don’t hold your breath. We’ve seen statements like this before and they’re generally an attempt to placate us. What happens next is that the data …

My Prediction For Email Open Rates In 2014

With Google’s recent Gmail update significantly changing the way it handles cached images, they have also updated the desktop interface to display images by default. This is the most fundamental change in the default view of an email since Outlook and ISPs began blocking images by default more than five years ago.
The primary reason for the initial change was for security purposes — mainly to prevent viruses from being easily widespread. Now that Google has devised a platform for authenticating images and deeming them appropriate (virus-free) after the first rendering, they have minimized the risk of displaying images by default.
Images, Mobile & Opens — Oh My!
As you probably know, email opens are tracked based on whether or not a subscriber chooses to display images. When a hidden pixel is downloaded, the email is recorded as an open. When images began being blocked by default, open rates dropped. Now that Gmail has devised a system for displaying images by default, we expect other…

Using Google Image Search To Find Royalty Free Blog Images

We all know images are very useful to make your blog post look attractive, and we can’t use any image from internet on your blog. Earlier, I have shared how to find free blog images using Flickr, and websites to download free images. Now, one mistake which we often make is: We go to images.google.com and use our Keyword to find an image, most of the newbie bloggers download those images and use it on […]
Using Google Image Search To Find Royalty Free Blog Images Is a post from ShoutMeLoud - Shouters Who Inspire
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from ShoutMeLoud - Shouters Who Inspire

Highly Anticipated Moto G Coming To India Last Week Of Jan: Unofficial Leak

Unconfirmed reports suggest that the highly anticipated Moto G will be released in India during the last week of the January, 2013.
During the recently concluded CES – 2014 in Las Vegas, Motorola officials leaked this information to Times of India reporters, stating that the company will launch fully featured Android powered smartphone “last week of this month”.
`In the US, this Moto G is priced at $179 and $199 for unlocked versions.
Although Motorola have not yet revealed the exact price of Moto G, but William Moss, director of corporate communication at Motorola Mobility, had earlier said that “it is going to be priced competitively… if you look at what the device offers, the kind of responsiveness and performance it has, Moto G will be competitive with its peers.”

Earlier, we had speculated that Moto G would be launched in the month of November, but the dates got delayed due to various circumstances.
There has been intense speculation and craze for this latest offering from Motorola. E…

Delhi Govt To Use Free Software, Meets Richard Stallman

Delhi government has been in news since the day of its formation. In fact, some might say even before that.
A general theme is also rising amidst all the decisions that are being made by the government. The theme is of reducing prices and making things affordable for the masses. Be it the decision to reduce the electricity tariffs or freeing the water up to 700 liters per day, the idea is the same. Going by this theme, government has decided to deploy free software over proprietary software.
In fact, Delhi Chief minister Arvind Kejriwal has already met Richard Stallman and Joseph C Mathew, according to a television report.
Richard Stallman is a software programmer who promotes of free software. He launched the GNU project and Free software foundation and basically if you are thinking free software, he is the guy to go to.

Joseph C Mathew is the former IT advisor to Kerala government which adopted free software in all government establishments. This meeting indicates how serious Delhi gove…

How To Install vBulletin V4 Forum on Your Domain

In my earlier guide I shared how you can host sub-domain on another hosting, and in this guide I will be giving you complete walkthrough of vBulletin installation. I heard some bad reviews about vBulletin V5, so I decided to install vBulletinV4. I have already discussed various forum option for any blogger over here. After looking at all the options and reviews, I decided to opt vBulletin as my forum software. Since, I never had […]
How To Install vBulletin V4 Forum on Your Domain Is a post from ShoutMeLoud - Shouters Who Inspire
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from ShoutMeLoud - Shouters Who Inspire

Marketing Day: January 14, 2014

Here’s our daily recap of what happened in online marketing today, as reported on Marketing Land and other places across the web.
From Marketing Land:

Google: Aware Of Large-Scale Hotel Listing Hijackings, Working To Fix

Google is working to clean-up a situation where thousands of hotel listings in Google+ Local have been “hijacked” or had links leading to their official sites changed to lead to third-party booking sites. Thousands Of Hotel Listings Were Hijacked In Google+ Local is the story at Search Engine Land sister site that covers the situation in […]

Duracell “Trust Your Power” Ad Featuring Seattle Seahawk Coleman Winning Cheers Online

A new ad from Duracell featuring Seattle Seahawk running back Derrick Coleman, the first ever legally deaf NFL player, is gaining more and more buzz online. Since showing up on YouTube four days ago, the video has earned more than 2.3 million views and 48,474 shares. The Duracell “Trust Your Power” ad begins with Coleman […]

Twitter Adds New Tailored …

Twitter Rolls Out New Design With Only One Significant Change

For the last 24 hours, I’ve been seeing all kinds of excited chatter about the new design for Twitter on the web. It looks like this:

(Cute kid picture not included)
I was confused because my Twitter already looks like this. . . mostly. My profile is in the top left but it doesn’t show the full header picture. Big deal. Upon further investigation, I found out that I’ve been one of the privileged test cases. Who knew? And who cares. Sorry, but the only significant change here is the addition of the Compose new Tweet box on the left. (Or so I’m told. I swear it’s always been this way.)
You can still click the pen icon in the upper right corner to get the pop-up box, but you don’t have to. Now you can just stick your cursor in the left sidebar and start typing. This small change could lead to more posting and less lurking because it’s more like the update box everyone knows from Facebook. The only way they could make it more attractive would be to stick the Tweet box right in the middle of …

YouTube Folds Under the Pressure: Puts Comment Moderation Back the Way it Was (Sort of)

A few months ago, YouTube did an inexplicable thing; they took all of the comment notifications out of the inbox and put them in the Google+ notifications system.
Huh? YouTube has a perfectly good Inbox and some messages still show up there, but not all messages and not usually the ones you need moderate. You know “moderate” – meaning, I need to see this so I can publish or delete it or respond to it like a good YouTuber should.
Needless to say, but I’m going to say it anyway, the response to the change was not pretty. The Bob Army came out in full force leaving a deluge of violent ASCII art in their wake. YouTube’s initial response was to create a better filter that kept those comments from showing up on the page. Seriously.
Now, YouTube has seen the error of its ways:

Many of you have told us that you use your YouTube Inbox to manage comments. With the new commenting system moving comment notices to alerts, removing this feature was, well, a bummer.
Staying connected with your audience i…

Duracell “Trust Your Power” Ad Featuring Seattle Seahawk Derrick Coleman Winning Lots Of Cheers Online

A new ad from Duracell featuring Seattle Seahawk running back Derrick Coleman, the first ever legally deaf NFL player, is gaining more and more buzz online. Since showing up on YouTube four days ago, the video has earned more than 2.3 million views and 48,474 shares.
The Duracell “Trust Your Power” ad begins with Coleman and his teammates about to enter a stadium, and includes a powerful voiceover of Coleman relating the struggles he has endured as a football player with impaired hearing.
“Coaches didn’t know how to talk to me, they gave up on me, told me I should quit,” says Coleman before going on to deliver the most powerful line of the ad, “But I’ve been deaf since I was three, so I didn’t listen.”
As the Seattle Seahawks get closer to being one of this year’s Superbowl competitors, all (advertising) eyes will be watching to see if Duracell leverages the ad should the team get to play in the big game.
Click here to view the embedded video.




via Marketing Land

Microsoft to Torture Ad Shops with Review | Mobile Media Seeing Better Take-Up, Or Not | Facebook to Catch Up to Yahoo Circa 2004 with Groups

Agencies: Microsoft reportedly is putting its ad accounts into review. That roster, including UM, Starcom MediaVest and a rogue's gallery of trendy creative shops, has been surprisingly stable over the decades. Word to the competing agencies from MarketingVOX staff who have pitched and run these accounts: the winner will be even more arrogant than the client [...]



via MarketingVox News & Trends

YouTube Releases New “Central” Page To Manage Comments All In One Place

YouTube announced a new “Central” page for comments today, allowing users to moderate and respond to comments from a single location:
From this central page you can easily remove comments, flag comments for spam or abuse, give a thumbs up, or click over to the video watch page and reply. Quickly toggle between comments that are published on the channel, comments that are pending channel manager approval, or comments that have been marked as spam.
The new Comments page can be accessed once a user is logged in to their account by going to youtube.com/comments.

According to the announcement, YouTube “fast-tracked” the development of its central comments page and plans on adding new features in the near future, including replying inline and expanding all replies.
YouTube comments have been the focus of much criticism ever since Google integrated Google+ into YouTube’s commenting platform.




via Marketing Land