Online Video Twice as Valuable as Offline, Pricing Reflecting that Too | Adwords Announcement Fizzles | Congress Weighs In on Fraud Ad Inventory
Video: Online video media is, for now, more than twice the expense of television video ads, according to Media Dynamics as reported by Mediapost. While video inventory has been growing at a fast clip, in good part due to publishers pushing new video content due to the higher CPMS, the demand has been outstripping the [...]
via MarketingVox News & Trends
via MarketingVox News & Trends