Get your new hires up to speed with search marketing boot camp, and other “freshman”-level sessions.
Is your team experienced? The SMX West program shines with intermediate and advanced content. Look for the blue squares and black diamonds on the agenda-at-a glance to identify those sessions.
Conversions are where rubber meets road. Send your analysts to dive deep on KPIs, attribution, power user data tools and measuring ROI in the conversion and analytics tracks.
Don’t forget the developers. They will learn how site architecture impacts search marketing results.
In-depth training is also available through our pre-conference workshops on SEO, advanced AdWor…