The company announced today that it will be rolling out the search update for desktop and the iOS mobile app starting this week for English language users in the United States. The announcement comes more than a year after Facebook promised to give users the ability to search for posts on the social network.
That was part of a Graph Search update that was never released beyond a very limited set of testers. In that testing, Facebook learned that users are most interested in being able to locate content that they had already seen within their News Feeds, so Facebook has optimized this update to make it easier for people to find posts from people and pages that they have connections with.
Tom Stocky, Facebook’s vice president of search, explained to Marketing Land:
“When we talk to people who use Facebook, the things they actually ask for, which seems like such small thing to a lot of us who have been thi…