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Apple Music will let you Download Songs for Offline Playback

Apple Music is Tim Cook’s and his team’s biggest bet at the moment. In order to make sure it gets widespread adoption, the company has gone as far as to releasing its very first Android app, on top of a very competitive family plan which is cheaper than its competition.If you are excited about Apple’s upcoming music subscription service, you probably have a few of questions that are still unanswered. And one of them, of course, is the ability to download songs for offline playback. In a statement released to Re/code, Apple has confirmed that this feature will indeed make its way into Apple Music:“As an Apple Music member you can add anything from the Apple Music library — a song, an album or a video — to your collection,. And that’s just the warm-up act. From there you can create the perfect playlist from anything you’ve added. You can save it for offline listening and take it on the road.”Apple needed to make offline playback available if it wanted its service to become a real threat…

Spotify, Apple Music’s Biggest Competitor, Hopes to Match Apple’s Family Plan

There were many new things announced yesterday, but Apple Music was, without any doubt, the star of the show. The new music streaming service was much rumored and much awaited, as Apple’s iTunes paid download are no longer as popular as they once were.To make its new Apple Music service a reality, the Cupertino-based company has resorted to some well-connected individuals in the industry, such as Jimmy Iovine, Dr.Dre and others. And to prove that it really means business with Apple Music and it wants it to be a universal service even for cross-platform users, the company announced that it will be bringing it to Android users this fall.Naturally, when Apple announced its new service yesterday, or most likely well before, music streaming services like Spotify, Rdio, Pandora and others were already of ways to prevent its current users from switching to Apple Music. And one of the first reactions seems to be coming from Spotify, which is still one of the leading companies in the music str…

Why Social Media Insights Are A Gold Mine For Inbound Marketers

Inbound marketing isn’t new anymore. Brands of all sizes in any number of industries use it to generate qualified website traffic, leads and conversions. They’re writing articles, creating videos and sharing all kinds of content across the Web. It’s about sales, of course, but it’s also led to some really great content designed to improve the customer experience and increase brand awareness.It’s only natural that inbound marketing will continue its upward trend and evolve even further as companies find more uses for it and refine their approaches. Educating customers with relevant information is the goal of any inbound strategy, but the challenge is figuring out how to create a continuous stream of content that’s actually interesting to a target audience.Whether you have writer’s block, lackluster traffic numbers or a need to reach a new market, insights from social media conversations can be incredibly helpful for boosting any inbound campaign. Here are three ways that social media a…

Avoid The Martech Wormhole: Tips For Integration So You Can Focus On The Customer

We all try to put our focus on the customer. Of course we do. But all marketers know that between them and the customer sits layer after layer of technology and reporting. The technology is needed to reach the right users with the right messages, and you need that reporting to learn how well you did it, so you can refine your approach.As marketers for brands and agencies utilize an ever-increasing array of technologies, they can wind up further and further away from the people they are trying to reach. Analytics tools, programmatic retargeting and other mechanisms produce incredible data that allows for deeper targeting and segmenting of audiences, but when stacked upon each other they create new barriers to understanding users.Adding new tools to our arsenal is essential if we seek to keep up with the changing marketing landscape and communications channels that are proliferating at an almost exponential rate. As this happens, we notice a slow creep: As it becomes increasingly comple…

iPhone-Friendly Website Strategies Every Brand Should Be Considering

http://ift.tt/1CNac2g Although the battle between Apple and Android for market share wages on, it’s a safe bet that Apple’s footprint is only going to increase over time. As of 2015, nearly 75% of mobile subscribers in the U.S. own smartphones. That’s roughly 182 million people! If you want to connect with this large audience, you’ll need to come up with some iPhone marketing strategies to target them directly when they visit your website.Designing specifically for an iPhone is considered easier by many than designing for an Android device because Apple’s iOS is only used on Apple products, so you’ll always provide a consistent experience across a smaller number of device types.The Android operating system is used across a variety of mobile device manufacturers (Samsung, HTC, Sony), so your designs are not guaranteed to look the same on the various device types.Whether you’re designing a website to be viewed on an iPhone or an Android, these mobile Web basics will help frame your thoug…

Apple’s News App In iOS 9 To Take On Flipboard & Facebook

Wasn’t it just last month that Facebook was conceded control of news publishing on the Internet?Perhaps, we should have checked in with Apple first. Monday at Apple’s annual developers conference in San Francisco, the company introduced a new news app that could prove to be healthy competition for Facebook’s Instant Article format and give publishers another significant source of audience. Called simply “News,” the app will be part of Apple’s iOS 9 release this fall, immediately pushing publishers’ content onto hundreds of millions of iPhones and iPads.Apple said the reading experience will be magazine-like “with the immediacy and customization of digital media.” The app will deliver stories based on user preferences and reading habits; people will pick news sources and topics they are interested in and the app will serve a mix of content in a “For You” package. It’s similar to Flipboard without the social media customization. News will be available for people in the United States, Au…

Apple Finally Makes Apps for Android: Apple Music and Move to iOS

Yesterday, during its WWDC keynote, Apple executives have taken the stage to announce a couple of new services, products and improvements, such as OS X El Capitan, iOS 9, multitasking for the iPad, a brand new news reading app and Apple Music, among others.This year’s edition of WWDC is the first one when Apple has finally decided to change its approach towards cross-platform users. The company has confirmed that it will be bringing Apple Music to Android owners this fall. With this move, Apple is making it clear that it wants its new music streaming service to be the ultimate and universal location for all your music needs. There are many rivals in the market and the competition is fierce, so Apple is hoping that such a move would prove to be fruitful.Apple is no stranger to the music industry as it has pretty much been in the lead with iTunes when paid downloads were a thing. But now streaming is the new thing, and Apple wants to make its new service as widespread as possible. The n…

10 Best Android Apps & Games This Week

Yesterday has been a big day for Apple as it has announced quite a lot of new things at its 2015 WWDC conference. So if you are more interested in iOS apps and games, we’ve got you covered with this week’s sister roundup for iPhone and iPad owners. Android owners are invited to have a look at our list from previous week, where you will find as always plenty of noteworthy apps and games. But if you’ve already checked everything and you’re on the right page, then let’s get started with this week’s best new Android apps and games.Hitman: Sniper ($4.99)Hitman: Sniper is the newest sequel for Android users of the popular shooting game developed by Square Enix. Hitman Go was another game that we enjoyed playing in 2014 but in this year, as well. Just as the name suggests, Hitman: Sniper is a fixed position shooting game where you once again play as Agent 47. You will need to make use of skill, subtlety, subterfuge and the environment to complete your contracts. The game comes with over 150 …

Developer Membership No Longer Required to Test Your Apps on Apple Devices

At its annual Worldwide Developers Conference (WWDC), Apple made a number of announcements including El Capitan update to desktop operating system OS X, and iOS 9 which now supports multitasking and offers plenty of new features in Siri and Maps. But developers will be more thrilled about something which the company didn’t announce at the stage last night.On its developers page, Apple announces the launch of the latest beta version of Xcode. The development tool is receiving a number of interesting features, but more significantly, it outlines a big change to company’s policy.Starting with the beta of Xcode version 7, the company is allowing developers to test their apps on Apple devices even if they don’t have a developer membership. This makes it possible for unsigned developers — those who don’t have an eligible developer account (which is also paid) to deploy their own apps on their own devices. For publishing apps on App Store, however, they will still need to be a paying member.

Top 10 Genesis Child Themes For Every WordPress Blog

Genesis is arguably the most popular theme framework for WordPress. While this immensely popular theme framework is used by leading sites like WP Beginner, Problogger, it is also endorsed by influential people like Matt Mullenweg and Mark Jaquith. If you are a loyal Shouter, you know that the ShoutMeLoud website has recently been switched to […]Top 10 Genesis Child Themes For Every WordPress Blog is a post from ShoutMeLoud - Shouters Who Inspires

from ShoutMeLoud

Free LSI keyword Research Tool to Rank Higher in Searches

Are you aware that it’s more important for you to use LSI keywords than to follow a keyword density formula to rank higher in search engine searches? In one of our previously published posts, we taught our readers about LSI keywords. An LSI keyword is known to be an important aspect of on-page SEO. It is a key element for ranking […]Free LSI keyword Research Tool to Rank Higher in Searches is a post from ShoutMeLoud - Shouters Who Inspires

from ShoutMeLoud

Marketing Day: Account-Based Marketing, Content Marketing For Local Businesses & Mobile Ads Report

Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web.From Marketing Land:Pushing Place Tips, Facebook Offers Free Bluetooth Beacons To U.S. SMBs
Facebook is expanding its location-based program to reach walk-in consumers with marketing messages.Home Improvement Store Creates Camera-Equipped Birdhouses That Tweet
It’s spring — a time for birdsong and DIY building projects. One retailer has combined these two trending topics for a Twitter campaign.Account-Based Marketing: New Buzzword Or New Reality?
Is ABM all hype or the next big thing? Columnist Rachel Balik takes a look at the elements you need to start building an account-based marketing strategy.How Busy Local Businesses Can Leverage Data & Technology For Content Marketing
Think you’re too busy or non-techie to adopt online marketing as a local small business? Contributor Chris Marentis suggests you build on a foundation of content marketing and use the tech…

Pushing Place Tips, Facebook Offers Free Bluetooth Beacons To U.S. SMBs

In January Facebook introduced Place Tips as a way for businesses to serve marketing messages to people visiting their real-world locations.Triggered for users who check in at a location or have their location settings activated in Facebook mobile apps, Place Tips offer advice, recommendations and other information from friends with have visited the location and from the business itself.Place Tip information shows up at the top of News Feeds for people in stores or other locations giving local businesses a prime opportunity to connect to consumers. Each person’s Place Tips are unique, Facebook said. “At a restaurant, Place Tips can show the menu, reviews and frequently mentioned information about the establishment, like a signature cocktail or popular table,” the company wrote in a blog post. “Place Tips for a retail store can help customers find business hours, locate popular items and learn about upcoming events.”Facebook says that Place Tips have caused “a steady uptick in Page tra…

Apple Gets Into Music Streaming Business, Announces Apple Music

What does Apple plan to do with the mammoth Beats Music streaming service it acquired last year? The Cupertino-based company stepped on the stage today at its developer conference — also known as WWDC — to finally answer this widely concerning question that has been troubling the humanity for a while.Simple. Apple is releasing its own music streaming service. The company announced today Apple Music, which as the company smirked, is three things: “a revolutionary music service.” Beats One is company’s first 24 x 7 global radio station. It plays music “not based on research, not based on genre, not based on drumbeats, just music that is great and feels great.”© Raju PP for Technology Personalized, 2015. This Feed is for personal non-commercial use only. If you are not reading this material in your news aggregator, the site you are looking at is guilty of copyright infringement. Please contact us, so we can take legal action immediately. If you are on Twitter you can follow me @rajupp! |…

Apple Launches News: a New Flipboard-like App which Replaces NewsStand

Just like it was rumored yesterday by a number of Apple-oriented publications, Apple has announced today during its WWDC keynote a brand new News app. The new service resembles the social-network aggregation Flipboard and replaces Newsstand on iPhone and iPad devices, which was responsible for downloading and displaying digital versions of newspapers and magazines. The new Apple News app will be able to do all of that, but along with some new features.The app will bring content from publishers from all over the world, and will also allow content owners to customize how are articles being displayed. News is basically a personalized feed of content and articles with the help of which Apple is trying to deliver the content its users desire.Publishers will have at their disposal a number of animations that they can use along with swipes to navigate between articles. You can read articles in fullscreen mode and photos or videos are built directly into the articles and can play inline, as w…

Home Improvement Store Creates Camera-Equipped Birdhouses That Tweet

This isn’t the first time the tweeting bird analogy has been applied to a Twitter-based brand promotion, but the purpose behind this Swedish DIY brand stunt is admirable.On behalf of Swedish building supply store Bygg-Ole, Swedish agency Pool developed a campaign aimed at calling attention to the plight of birds displaced by rapid growth in the Stockholm area.The agency build several bird houses and equipped them with sensors and cameras that would record bird activity in and around the houses. Activity, in the form of pictures or animated GIFs would then be automatically tweeted to a Twitter account set up for the campaign. The name of the account, Kvitterholkarna, translates roughly to Our Nesting Box Tweets.The tweets provide basic info on how to build a birdhouse, why it’s important for biodiversity and, of course, offers from Bygg-Ole on bird house related tools, like wood, nails, etc. The company also explains the effort on a section of its main brand site (link to Google Transl…