It’s now possible to be logged onto multiple accounts on Instagram–but only for some. The company finally recognized the need of many heavy duty users, including marketers, who also want to assert their individuality through visual imagery but to share their brand’s marketing messages while on the go.
Before this happened, it was either required to stay committed to one Instagram profile (normally, that of your employer) or to log out between photo postings. For marketers who are aggressively active on the photo sharing network, it was hardly ideal, making this a heavily-requested feature for years.
The option is only available for some users at present across both Android and iOS devices. Android users must join the Instagram beta community to gain access to the new feature, which was rolled out in late 2015. iOS users are receiving the rollout slowly, with many randomly stumbling upon the unexpected feature. Still, only a small number of users seem to be reporting multi-account support.
If you have the feature, the option to log onto another account can be found in the options menu (top right corner) and on the bottom of the settings page. Once you’re logged in, you can easily switch between accounts:
via Marketing Land