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Showing posts from February 25, 2017

Amazon: virtual assistants and AI robots have free speech rights too

In George Orwell’s classic dystopian novel 1984, every house is equipped with a “Telescreen,” a monitoring device, enabling the government to spy on citizens. Amazon is trying to prevent its Echo/Alexa from becoming a real-life version of it.Amazon is hoping to keep its Alexa devices from being a tool of government surveillance and thus potentially inhibit people from buying them. The Seattle-based company has filed a motion to prevent recorded audio from an Echo from being used as evidence in a criminal trial.Last year police in Arkansas sought to obtain recordings captured by Echo as evidence in a 2015 murder case. The Echo in question belonged to the defendant. The murder victim was found in the home of the defendant and police believe Alexa may have captured evidence of what happened. The device is always listening to nearby conversations even when it’s not actively responding to queries.Amazon has sought to quash the government search warrant seeking the audio recordings. While A…

Selecting a CMS

Selecting the right CMS is a critical part of creating your business website. From basic capabilities for adding and editing content to more robust role and workflow management to support your internal processes, understanding and selecting a CMS that works for your end user and your organization is an imperative part of your digital strategy.This guide from Bayshore Solutions will walk you through the process. Topics include:understanding the needs of the end-user.budget considerations.understanding the marketplace and vendors.Visit Digital Marketing Depot to download this guide.

via Marketing Land

Marketing Day: Facebook Live streams, Amazon Alexa & marketing automation

Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web.From Marketing Land:What will paid advertising look (sound) like on Amazon’s Echo and Dot?
Feb 24, 2017 by Justin Freid
Amazon is looking to bring paid search to Alexa, but exactly what does that mean? Columnist Justin Freid explores some possibilities.A review of free PPC reporting solutions from Google
Feb 24, 2017 by Frederick Vallaeys
Columnist Frederick Vallaeys tried out Data Studio to see where it shines and where it might fall short for search marketers.Amobee beefs up Singtel’s digital ads division by buying ad tech firm Turn
Feb 24, 2017 by Barry Levine
This is the latest of several acquisitions designed to increase Singtel’s product offerings, data capabilities and market reach.Revcontent buys content rec engine Rover
Feb 24, 2017 by Barry Levine
By bringing in-house this machine learning-powered detector of user interest, the content rec service hopes…