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Showing posts from April 15, 2017

Using WhatsApp as a Private Store for your Documents and Notes

WhatsApp is a perfect messaging app for staying in touch with friends and family. It is super-fast, works on nearly all phones (including desktop computers) and Facebook has no plans to charge WhatsApp users.You have been using WhatsApp primarily for text messaging and calling but there are a couple of other interesting uses for WhatsApp that will help boost the utility value of this app even further. Other than communicating with the external world, you can also use WhatsApp to:Capture and save ideas, notes, voice memos, scanned documents and everything else in you own private storage space that is accessible from everywhere.Quickly transfer web links, documents, screenshots, and other files between your computer and phone without having to sign-up for another service.The idea is simple. You create a new virtual contact inside WhatsApp and, everything that you wish to capture privately, you can just share it with this virtual contact.It is not possible to send WhatsApp messages to yo…

Google Can Remember Things for You

How do you remember important things that you think you might forget? Some rely on their brain to memorize information while others prefer  writing things down on post-it notes. There are ton of digital note-taking apps – from Evernote to Trello – that can also help you remember anything with ease.There’s another interesting option from Google that you may wish to explore for remembering things. It’s called Google Assistant, the voice assistant app that is now available on newer Android phones. If you don’t have one, you can still use Google assistant inside the Google Allo app that is available for both iPhone and Android.Let Google Remember Things for youTo get started, say “OK Google” to launch Google Assistant on your phone and then say “Remember ..” followed by information you would like Google to remember. For instance, you could say:Remember my favorite color is blueRemember that my registration number is Z1234Remember that I parked the car in the 2nd levelRemember that my hote…

How to Easily Switch between Multiple Google Accounts

Lots of us maintain multiple Google accounts for a variety of reasons. Maybe your day is mostly spent inside Gmail and Google Calendar associated with your work account but you prefer to store files inside Google Drive of your personal Google Account.Google does make it easy for you to sign-in to multiple Google accounts simultaneously so you don’t have to log out of one Gmail account to check emails of the other one. Simply go to and sign-in with the other Google account inside the same browser session.Sign-in is Easy, Switching Accounts is DifficultOne you are logged in, click your profile image in the upper right and select any Google account from the drop down to switch to that account.The default account, the one that appears on top of that list, is the one that you signed in with first. Thus, if you type in your browser’s address bar, you’ll always be taken your Gmail account. If you need to set another Google account as the default one, you…

How To Find Your Customers Pain And Use It As A Powerful Marketing Strategy

The world is filled with pain points in different forms, and people are not immune to these problems. This may raise the desire to get over a struggle or find the solution to a particular challenge.It is common to see people spend money to find relief to what’s bothering them. They are always ready to buy the product or service that will offer them permanent relief from those painful problems or challenges.However, you should consider this good news as a marketer. You can capitalize on the struggles of your customers and strategize on how to use them to your advantage.How can you go about doing that? The answer is simple:Offer a solution to their pain points.How can you achieve that?Read on…Identifying Your Customer’s Pain PointsThe objective is very clear – provide relief for the pain of your customers. The bad news is that you can’t achieve this if you don’t know the source or nature of their challenges.It is, therefore, imperative to start off by pinpointing their pain points.The g…

6 Awesome Tools to Find Long-Tail Keywords In Any Niche

I have written a lot about keyword research and its benefits. One of the major mistakes I have seen many people make is that they will target direct keywords instead of long-tail keywords (LTK) .If you are not familiar with long-tail keywords, here is a quick example of the difference between short-tail and long-tail:Long-tail Keywords (Ex. of short tail keyword) – Monthly searches 50Long tail Keywords vs. short tail Keywords (Ex. of LTK) – Monthly searches 12long tail keywords conversion rate (Ex of LTK) – Monthly searches 13You may notice that the last two keywords have fewer searches, but the competition for these two keywords is far less than it is for the short-tail keyword. Also, long-tail keywords drive more targeted traffic than short-tail keywords do, so your conversion (sales, email sign-ups) improves a lot. If you want to learn more about this subject, check out How long tail keywords could equal massive success.In this post I am sharing some of the best tools for finding l…

Marketing Day: Local search podcast, affiliate marketing & Sprinklr news

Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web.From Marketing Land:Local search ranking factors: What’s working in 2017 [Podcast]
Apr 14, 2017 by Matt McGee
In this week’s episode, we chat with Darren Shaw about the just-released Local Search Ranking Factors survey and discuss what marketers need to know about local SEO in 2017.How Turner’s Super Deluxe gets most of its Facebook Live viewers to watch live
Apr 14, 2017 by Tim Peterson
Turner’s digital entertainment arm uses hours-long broadcasts, proprietary software and off-Facebook experiences to average nearly 680,000 live views.What you need to know about compliance in the affiliate marketing industry
Apr 14, 2017 by Adam Weiss
Is your affiliate marketing program meeting federal guidelines? Columnist Adam Weiss sits down with his company’s compliance guru to discuss how advertisers can stay on the right side of the law.Survey surprise: Consumers very forgi…

Caption Contest: What does this Marketoonist say to you?

As you may know, Tom Fishburne, a.k.a. the Marketoonist, will be one of our keynote speakers at the MarTech conference in San Francisco next month, May 9-11.I’m really looking forward to his presentation — sage observations on a wild marketing industry, roiled by the crazy pace of technological innovation, all revealed through the lens of a brilliant cartoonist’s wit.And here’s your chance to contribute and be recognized for your own martech sense of humor by participating in the MarTech Cartoon Caption Contest.Please take a moment to come up with a creative caption for the above cartoon by Thursday, April 27 at midnight EST. You can submit your caption entry through this form.Tom will present the best entries as he unveils the official MarTech cartoon during his presentation in San Francisco on Thursday, May 11. We’ll select one winner who will then receive a framed version of the cartoon with their contributed caption, signed by Tom himself.(It’ll be great if you’re at MarTech to re…

The Best WordPress Subscription Plugin Every Blogger Should Use: WP Subscribe Pro Review

Killer WordPress Subscription Plugin Every Blogger Should Use As a blogger, build email subscriber list is key to running a successful blog and it’s also important for your blog reputation. You do all marketing planning to bring visitors on your website. But did you know, Over 70% of visitors who leave your site will never return?You still have a chance to turn those visitors into customers. Here is the best WordPress Subscription Plugin for professional bloggers to grow your email list by using MyThemeShop WP Subscribe Pro. Why You Need WP Subscribe Pro for Your Site. WP Subscribe Pro is a remarkable WordPress Subscription Plugin that you can setup and connects it within few minutes. WP Subscribe Pro supports Feedburner, MailChimp, GetResponse, Aweber and more email marketing company.  Core Features of WP Subscribe Pro Boosted Revenues
Reduce Abandoned VisitorsImprove User EngagementFull ResponsivenessPopup TriggersPopup Animations Show Related Articles in Popups Supports Feedburner Supports…