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Showing posts from June 4, 2018
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ShareIQ releases a free tool to measure the value of image-based earned media on Facebook

“Free” is always better when you get value.That’s what a new and free tool from ShareIQ offers. The New York City- and Berlin-based company is out with a cloud-based self-service capability that lets brands find out the value of earned media on Facebook, assuming they contain at least one visual element.VP of Marketing Jonathan Gardner told me that, to his knowledge, this is the first free tool that lets brands calculate the value of their image-based earned media on that social platform.[Read the full article on MarTech Today.]The post ShareIQ releases a free tool to measure the value of image-based earned media on Facebook appeared first on Marketing Land.

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Facebook faces more scrutiny, this time for sharing user data with device makers

Facebook is under fire once again for mishandling user data, this time charged with sharing information with at least 60 device makers, including Amazon, Apple, Blackberry, HTC, Microsoft and Samsung.Going all the way back to 2007, the company created partnerships with various device makers that allowed for private data channels between the device-maker companies and Facebook, reports The New York Times.From the Times story:Facebook allowed the device companies access to the data of users’ friends without their explicit consent, even after declaring that it would no longer share such information with outsiders. Some device makers could retrieve personal information even from users’ friends who believed they had barred any sharing.The Times says Facebook built private APIs for device makers through 2014, sharing user data with “… tens of millions of mobile devices, game consoles, televisions, and other systems outside Facebook’s direct control.” Such access to user data conflicts with …

Nebula Genomics readies a marketplace to sell a precious dataset: You

Your medical and health history may become more than just a blueprint for your doctor’s actions, if a new partnership succeeds.Nebula Genomics and Longenesis have partnered to create a new blockchain-based marketplace that will market and sell genomic, clinical and health record data.The San Francisco-based Nebula Genomics startup was co-founded by genomics pioneer and Harvard professor George Church, and the Hong Kong-based Longenesis was started by bioinformatics expert and anti-aging researcher Dr. Alex Zhavoronkov.[Read the full article on MarTech Today.]The post Nebula Genomics readies a marketplace to sell a precious dataset: You appeared first on Marketing Land.

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The 101 Most Useful Websites on the Internet

Here are the most useful websites on the Internet that will make you smarter, increase productivity and help you learn new skills. These incredibly useful websites solve at least one problem really well. And they all have cool URLs that are easy to memorize thus saving you a trip to Google.  The Most Useful Websites and Web Appsarchive.is — take a snapshot of any web page and it will be exist forever even if the original page is gone.autodraw.com — create freehand doodles and watch them magically transform into beautiful drawings powered by maching learning.fast.com — check the current speed of your Internet connection.slides.com — create pixel-perfect slide decks and broadcast your presentations to an audience of any size from anywhere.screenshot.guru — take high-resolution screenshots of web pages on mobile and desktops.dictation.io – accurate and quick voice recognition in your browser itself.reverse.photos — upload an image and find similar pictures on the web.copychar.cc – copy s…

The top 10 tools for getting an insight into your website analytics

Your website’s data matters. By tracking your site’s most important metrics, you can get a valuable look at how well your SEO strategy is working; what a typical customer does on your site; and even what your competitors are doing differently. To understand your web analytics, you need the right tools – and there are plenty of powerful tools out there. Here’s a round-up of ten analytics tools that you may wish to consider using.1. Google AnalyticsA display in Google Analytics When it comes to web analytics tools, Google Analytics is the gold standard. It’s simple to set up, customizable, and provides all the basic information you could want about your site. With Google Analytics, you can collect data on your audience (such as age, location, and devices), and observe how visitors find, interact with, and leave your site. As it’s so popular, Google Analytics tends to be easy to integrate with other platforms. If you aren’t sure which web analytics tool is right for you, you can’t go wron…