Marketing Google

Last week, Google received the largest antitrust fine ever imposed by the European Commission (EC). At the highest level, that fine is about Google’s dominance of the world’s smartphone market.Android is far and away the dominant operating system, with a global market share of about 77 percent (or more). In the US, the iOS-Android split is less dramatic. While there is only one iOS smartphone maker, Apple, there are scores of Android device manufacturers around the world.That diverse ecosystem has been instrumental to Android’s global success. However, in the US market, there is, increasingly, only one Android OEM that matters: Samsung. Consumer Intelligence Research Partners, LLC (CIRP) released new data showing that the US market is now essentially a duopoly.CIRP says the US Android market is consolidating, with companies such as Motorola and LG losing ground to Samsung. Other Android makers have marginal single-digit share, without much chance of breaking through, according to the …

Back in the days when print journalism ruled, major publishers had huge teams of fact-checkers and editors poring over every article before it went to press.With the move to online publishing, those responsibilities have increasingly fallen on the shoulders of the content manager — a hybrid editor/strategist/project manager role with a bit of search engine optimization (SEO) thrown in.I’m a content manager. It’s my responsibility to make sure every piece of content I create for my clients is stellar — for their goals, their leads and their customers.But one man’s “stellar” is another man’s drivel. When we marketing types talk about “high-quality content,” we mean content that:Engages, informs, entertains.Is optimized for search.Delivers what it promises.Uses reputable, authoritative sources.Has a great headline.Is free from error, jargon and clichés.Is easily scannable.Inspires action.Google rewards high-quality content, which is one of the greatest benefits of following these best pr…

As part of an ongoing user experience crusade that has also included the introduction of AMP, Google has now rolled out its speed update to all users.Improving the speed of your website is something that you should invest in regardless of SEO – Google’s own data shows that a 3 seconds load time increases bounce rates by 32% (when compared to a one second load time) and a 5 seconds load time can increase your bounce rates by 90%; and don’t forget, every bounce represents a potential customer lost.1Source: Google/SOASTA Research, 2017.Bounce rate can also affect organic search rankings in itselfIf Google sees that most of the visitors to a page are going straight back to the search results then it doesn’t consider that page to be giving a good user experience.Google sees a bounce as negative to their own user experience and drew a clear line in 2010 in the sand for site owners introducing site speed as a direct ranking factor. Being 2010, this was a desktop-only search update, at the ti…

Easy money!This is what this series is all about and its quite understood from all the comments that I have received in the first part of this series. If you are here for the first time or have missed reading about the brave publisher program, well, it’s the best time to go back and read it: [Part 1] – Earn Extra, Free Money From Your Blog & YouTube Channel With The Brave Browser [Income Proof]Recently, I received my first payment of 577.44 BAT token, equivalent to 0.03 BTC, in my Uphold account. Now, the next step is to either keep these token in Bitcoin format or convert into fiat currency (USD, Euro, INR) or any other currency of your choice. Now, for a lot of users, this part is tricky, and that’s why I’m sharing this guide with you.In the second part of this series, I will share some options to keep all your earned token as Bitcoin or convert into the currency of your choice. You can also keep the BAT token as it is and encash it sometime in the future. My recommendation? Con…