Local SEO has never been more important for marketing because of Google’s continued algorithm updates aimed at helping small businesses attract more customers. A local SEO strategy should be a proper mix of factors like:Google My Business profileConsistent NAP across Internet (name, address, and phone)Local citationsSocial mediaLocal link buildingGoogle reviewsOn-page optimizationAll these methods, trust me, are being used by all your competitors to good effect. Where webmasters tend to relax, that’s where your opportunity waits. And one method that is making waves right now is schema markup. Add it to your website and let your business reap the SEO benefits. Here’s a guide to help you out in your local SEO schema markup execution.Understand schema markupPut the schema markup code on your site, and help customers find more descriptive and informative results from the search engines. Consider the competitive and saturated state of the market, and you’ll figure out how schema markup hel…
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