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Showing posts from December 21, 2019

Budget Management Strategies For New Businesses

Financial management and budgeting are important for businesses of all sizes and industries. For new businesses, having a budget and managing it is extremely vital to ensure the business runs smoothly.An effective budget is important if you care about your business’s future and where it is going. A budget helps you make better decisions and it helps you understand which problem areas need to be worked on. However, budgeting isn’t easy especially for newcomers because there is so much there to be considered. There are some tips and strategies that will help you create and manage a budget for your startup.You need to understand your business before you can effectively create a budget and manage it properly. That is, what type of business are you running? This will give you an idea about the type of budget that you should choose because there are so many types of budgets out there. For example, if you have a business that is seasonal then you will prefer creating a budget for each month …

Social shorts: Facebook tests Brand Collabs tool on IG, Twitter beefs up safety council, YouTube creators protest censorship

This collection of social media marketing and new hire announcements is a compilation of the past week’s briefs from our daily Marketing Land newsletter.Click here to subscribeand get more news like this delivered to your inbox every morning.Facebook tests Brand Collabs tool on Instagram creators, Snapchat launches new ad formatInstagram brand collabs. Facebook, Instagram’s parent company, wants to better support collaboration between brands and influencers. The company announced a new test that extends the Brand Collabs tool – which has only been available to Facebook creators – to a select group of Instagram creators. The tool is designed to help businesses connect with relevant influencers for branded content partnerships. Brands can indicate the type of audience they want to work with, including country, gender, age, number of followers, and interests. When brand collaboration campaigns are running, Instagram will provide performance metrics while giving brands the option to promo…